Digital Menu Boards are revolutionising the QSR/Fast Food restaurant sector. Sleek and modern LCD screens have replaced the static lightboxes; the move towards the technology has been gradual but while the major brands were wary at first they have since realised the many benefits of Digital Menu Boards, this in turn has changed consumers’ expectations and now Digital Menu Boards are a must have for any eatery.
One of the major advantages of Digital Menu Boards is that they can lead to an increase in sales. According to VCA global, Digital Signage can create a 31% increase in sales volume and a 32% growth in repeat customers.
With a commercial grade IPS panel our digital menu boards are bright, clear and pleasant for customers to look at.
More Digital Menu Board Benefits
Fitting out your whole restaurant can provide multiple opportunities to upsell customers. Network Digital Signage solutions will allow you to set different menus for breakfast, lunch and dinner - you can really target items for what customers will want to eat at certain times of the day and days of the week. This is all done through CMS and the changes happen automatically on screen so does not require any manual input or effort from staff. This allows them to focus on other jobs. If you have a whole chain of restaurants multiple stores can be updated in seconds, no matter where they are located or how many different restaurants. This kind of flexibility is invaluable for restaurants that traditional menu signage could only aspire to have.
With so much competition out there companies want to provide the best possible experience for their customers. With multiple screen synchronisation you can really wow customers with content that goes across multiple displays (made possible thanks to the board’s narrow bezel). Stand out from the rest as you make the most of video content to grab attention. Creativity is unbounded from the shackles of traditional menus. Innovation is the key from making the most from features such as scrolling text zones and web zones
The fast food industry has changed. There is no going back to traditional signage boards and posters. Don’t get left in the past, only by embracing the technology can you deliver the service that your customers want.
