Case Studies — digital advertising

Just Grand! Digital Advertising Screens for Top Birmingham Hotel

Posted by brett sidaway on

Just Grand! Digital Advertising Screens for Top Birmingham Hotel

In its almost 150 year existence visitors to The Grand Hotel Birmingham have included King George VI, Winston Churchill, Charlie Chaplin – and Karl from our digital installation team! Grand in scale as well as name the building has recently undergone a £50million transformational refurbishment to restore its role as Birmingham’s premier hotel, events venue and food & drink experience – which is where we come into the story. We have installed two Ultra High Brightness screens to bring some C21st digital marketing to this stunning C19th hotel. The 43” screens are delivering some mouth-watering images of the menu items...

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How Touch Screen Digital Screens Increase Efficiency & Enhance Customer Experience

Posted by brett sidaway on

How Touch Screen Digital Screens Increase Efficiency & Enhance Customer Experience

Offering self-service and automating back-of-house processes with touchscreen systems saves hospitality businesses time, allows more efficient use of the team’s valuable time and enables easier scaling to meet demand. As well as offering a tool that help’s the hospitality sector operate more profitably, touchscreen solutions also provide them with a way to enhance customer experiences. A Statista survey found that about half of consumers are more likely to stay in hotels with self-service technology. Additionally, 84% of Gen Z and 76% of millennial consumers prefer tech-based checkout systems. However, to get the most return on investment (ROI) from a touchscreen...

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The Future’s Looking (Ultra) Bright for Paramount Properties

Posted by brett sidaway on

The Future’s Looking (Ultra) Bright for Paramount Properties

A recent property display upgrade at Paramount Properties’ West Hampstead branch has seen us install two state-of-the-art digital screens. The 65” Ultra High Brightness screens are making a real impact in the West End Lane office, delivering the high quality property display their listings deserve. The branch features prominent full height windows – lots of room for the screens without blocking the view into the 30 strong hardworking sales and lettings teams. Our recently upgraded Ultra High Brightness screens are the perfect long-term display solution for window displays for estate agents. The commercial grade-screens are designed for use 24/7. They...

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Top of the Bill. We complete digital screen upgrade for Brum comedy club.

Posted by brett sidaway on

Top of the Bill. We complete digital screen upgrade for Brum comedy club.
Birmingham’s premier comedy venue has hosted legends such as Jack Dee, Lenny Henry, Jasper Carrot – and now the Mid West Displays installation team!

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Digital in Derbyshire. Wilkins Vardy add innovative screens to power property display

Posted by brett sidaway on

Digital in Derbyshire. Wilkins Vardy add innovative screens to power property display

One of Derbyshire’s leading Estate Agents is harnessing the power of digital display at their Chesterfield branch. Wilkins Vardy has installed ten 15” digital display screens together with a 55” Ultra High Brightness screen to create a high impact display in the full height windows of their Glumungate branch. The 15” digital display screens look similar to traditional LED light pockets but delivery dynamic display content through their innovative technology. The screens are powered through the mounting rods, avoiding messy cables and the need for specialist electrical installation.  These sleek digital display screens are designed to be readable even in...

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